Key figures
| (in millions MAD) | 2022 | 2023 | 2024 |
|---|---|---|---|
| Customer base (in thousands) | 75 422 | 75 939 | 79 334 |
| Morocco | 22 890 | 23 112 | 22 248 |
| Filiales - Moov Africa | 52 532 | 52 827 | 57 085 |
| Consolidated net revenue | 35 731 | 36 786 | 36 699 |
| Morocco | 19 546 | 19 543 | 19 143 |
| Filiales - Moov Africa | 17 242 | 18 381 | 18 706 |
| Operating Profit Before Depreciation (Consolidated Adjusted) | 18 492 | 19 369 | 19 197 |
| Morocco | 10 974 | 11 266 | 11 091 |
| Filiales - Moov Africa | 7 518 | 8 102 | 8 106 |
| Operating Profit (Consolidated Adjusted) | 11 468 | 12 226 | 12 182 |
| Morocco | 7 446 | 7 819 | 7 785 |
| Filiales - Moov Africa | 4 022 | 4 408 | 4 397 |
| Adjusted Net Profit – Group Share | 5 820 | 6 195 | 6 132 |
| Investments | 7 572 | 7 838 | 11 164 |
| Morocco | 3 183 | 3 301 | 3 198 |
| Filiales - Moov Africa | 4 388 | 4 537 | 7 966 |
| Headcount | 9 476 | 9 013 | 8 543 |
| Morocco | 6 710 | 6 284 | 5 898 |
| Filiales - Moov Africa | 2 766 | 2 729 | 2 645 |
Adjusted for exceptional items
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